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We’re an Internet design company. If we want to find goods or services, we go to Google. If we want to buy a car or something, we try eBay and as a really last ditch effort might pick up a local freesheet. I suppose people buy the odd copy of Exchange & Mart from time to time, but I don’t.

I can’t remember the last time I used a phone directory either – especially in relation to goods or services – but my wife did recently, I must admit, when she was looking for a local gardener.

So why would I waste money advertising a company whose services are largely location-independent?

Especially when it’s not even peanuts we’re talking about: a full page ad. in one edition of Yellow Pages specific to one local area would cost me £4,900 + VAT!

Internet

That’s one area where again the web design company doesn’t pay to advertise – our site and those we do for our clients manage that all by themselves.

How much would a “Local Sponsored Listing” on yell.com cost? Between £900 and £3,150 for a year, it would appear. We charge our clients around £100 for global coverage for their entire website content, publicised free of charge on a monthly basis to the major search engines.

It beggars belief sometimes…

And that’s exactly what I did, adding in some regular posts as well as some free YouTube content provided again by their tagged RSS feeds.

As usual, DreamHost got me set up in an evening and I put some banners in place and syndicated some RSS feeds. One of them, though, is refusing to release its formatting so I’ve had to ruin the design by giving the posts a white background so that the formatted black text can be read. Pain in the arse, but the support bods at Traffic Cash Gold are trying to help out now. Affilate links are coming from TCG as well as Adult Pay Master and the Lady Sonia franchise.

Anyhow, fill yer boots with pr0n at Glamorous Matures.